Essential features of an E-commerce website

-
Good website is essential if the online company wants to have big amounts of sales. There are important features that the website need to include to be able to catch a buyer attention. 
First of all it needs to be easily navigated so the customers don't waste the time on searching for the desired product. 



Search bar must be visible straight away. It's the first think that potential customer looks for when searching for something. 


Logo of the company to make sure the customer is on the correct website. 




The best quality photos and videos. By looking at the pictures clients make their mind if they like the product or not. Therefore pictures should looking like the real product. Customer wouldn't like to receive something that doesn't resemble the item on the internet.  




Customers should be able to sort and filter products according to their needs. It makes the product they are looking for more findable and saves the time. 




Shopping card is every shop must have and must be easily visible. 



Lastly but not less important it should feature payment methods.




This short video will help you to understand better what are the essential features of the e-commerce website. 




Reference:

Bluehost 2021, Creating Your Digital Storefront: eCommerce Essentials. 8 April 2021. Available at: ecommerce essentials - Google Search (Accessed: 16 January 2023).


(no date) Bing. Microsoft. Available at: https://www.bing.com/?%2Fth (Accessed: January 25, 2023).

(no date) https://static.vecteezy.com/system/resources/previews/000/643/192/original/vector-search-bar-icon.jpg.


Comments

Post a Comment

Popular posts from this blog

Types of E-Commerce

-
Image
  There are few different types of E-commerce: Business to Consumers (B2C) Tesco is a good example of this type of E- commerce. Consumers can do the shopping on line and have the goods delivered to their home.  https://www.tesco.com/ Business to business (B2B) This a type of an E-commerce where a companies producing goods on a large scale. A good example is a pluming company  Ferguson .  It is one of the largest B2B companies providing plumbing and building products to its clients. Headquartered in Virginia, US, Ferguson believes in content marketing.   https://www.ferguson.com/ Consumer to Consumer (C2C) An example of this type is a Facebook where goods that are no longer needed by an individual. are advertised and sold. Government to customer (G2C)  This is an official business transactions between government and citizens. It can be a city council where customers can pay their taxes, parking tickets or deal with other official matters. https://www.leicester.gov.uk/ m commerce This
Read more

Invention of WWW and E-commerce

-
Image
Tim Berners-Lee, pictured at CERN  (Image: CERN) The World Wide Web was Invented by Tim Berners-Lee, British scientist in 1989. The Web was originally conceived and developed to meet the demand for automated information-sharing between scientists in universities and institutes around the world. Image source The man who started it all was Michael Aldrich. In 1979 he invented online shopping or precisely saying a teleshopping, which become ecommerce until internet.  It has been said that the idea emerged on the walk with his wife. They were talking about how nice it would be if they didn't have to waste the time doing shopping and instead the shopping could be delivered to them. So he came up with the idea to connect phone and TV and that's how he created a system which he named "teleshopping". References: IWD Agency (no date) The history of eCommerce: How did it all begin? , IWD Agency . Available at: https://www.iwdagency.com/blogs/news/the-history
Read more

Understanding Meta Tags

-
Image
Mata Tags are the very important part in the SEO. Every website has them and they determine their search optimization. They are a piece of code that is only visible in HTML. Meta tags are snippets of code that tell search engines important information about your web page, such as how they should display it in search results. They also tell web browsers how to display it to visitors. (Hardwick, 2022) Meta tags are the word which a person type in the search bar when looking for information.  To make it more visual let's have a look at Ikea.com Mata Tags (Ikea 2023) Mata charset  attribute sets the character encoding of an HTML document. It is extremely important that you explicitly declare the encoding of every HTML document; failing to do so will cause browsers to guess the encoding, which can lead to cross-site scripting attacks if they guess incorrectly. Setting the character encoding should be done in the Content-Type http header, but can also be set with the <meta charset>
Read more